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Kortex vs Smartly
Smartly (Smartly.io) is an enterprise platform for large advertisers' creative production and campaign management across many channels; Kortex is an approval-first AI agent that checks Meta and Google Ads every day for performance marketers, D2C businesses and agencies.
What is Smartly?
Smartly, also known as Smartly.io, positions itself as an advertising platform for large brands, covering creative production and media buying across social and other channels.
It is sold to enterprise teams through sales conversations. For current details, see smartly.io.
Who is each product for?
Smartly targets large brands with big creative and media teams; Kortex targets performance marketers, D2C businesses and agencies, starting with India.
Kortex connects through Meta's and Google's own sign-in screens, shows amounts in rupees and needs no sales call: you leave your email and we open access by hand.
How do Kortex and Smartly differ?
They solve different-sized problems: Smartly runs creative and media at enterprise scale, Kortex keeps a growing account's ROAS in check every day.
- Built for
- Kortex: Performance marketers, D2C businesses, agencies
- Smartly: Large brands and enterprise teams
- Core job
- Kortex: Daily ROAS checks and approved fixes
- Smartly: Creative production and campaign management at scale
- Platforms
- Kortex: Meta Ads and Google Ads
- Smartly: Many channels; see smartly.io
- Getting started
- Kortex: Leave your email; access opened by hand
- Smartly: Through their sales team
- Pricing
- Kortex: Free during early access; rupees
- Smartly: Not published; see smartly.io
| Item | Kortex | Smartly |
|---|---|---|
| Built for | Performance marketers, D2C businesses, agencies | Large brands and enterprise teams |
| Core job | Daily ROAS checks and approved fixes | Creative production and campaign management at scale |
| Platforms | Meta Ads and Google Ads | Many channels; see smartly.io |
| Getting started | Leave your email; access opened by hand | Through their sales team |
| Pricing | Free during early access; rupees | Not published; see smartly.io |
When might Smartly suit you better?
If you are a large brand producing creative at scale across many channels, an enterprise platform like Smartly is built for that.
If you want a daily agent for your Meta and Google accounts that a small team can run, Kortex fits. See features.
Is this comparison up to date?
It was last checked on 18 October 2026.
Products change. This page describes the other product from its public website as of the date above; check their site for current details. If something here is out of date, email human@kortexagent.co and we will correct it.
Questions
Frequently asked questions
Is Kortex a Smartly alternative for smaller teams?
Kortex is built for performance marketers, D2C businesses and agencies who want daily ROAS checks with approved changes on Meta and Google Ads. Smartly targets large enterprise teams.
Do I need a sales call to start with Kortex?
No. Leave your work email and we email you when your access is ready.
Which channels does Kortex cover?
Meta Ads, covering Facebook and Instagram, and Google Ads. Shopify, TikTok Ads and ChatGPT Ads are coming soon.
Read next
- Kortex vs MadgicxKortex vs Madgicx compared fairly: how an approval-first AI agent for Meta and Google Ads, priced for India, differs from a Meta-focused ad platform.
- Kortex vs RevealbotKortex vs Revealbot compared fairly: proposals a person approves against automation rules you write, for Meta and Google Ads, with Kortex free in early access.
- FeaturesWhat Kortex does in your Meta and Google ad accounts: budget reallocation, creative fatigue checks, placements and audiences, approvals and ad creation.
- PricingThe SEO and AI visibility audit is free. Growth is $50 a month, or ₹4,999 in India, with weekly checks, posts and ads. The ads agent is free for now.
Start each day with the fixes, not the dashboard.
Leave your work email and we will let you know when your access is ready.